Video: How do I choose a good business name?
- Edited 26 January 2026
- 1 min
- Rules and laws
- Starting
How do I choose a good business name? Many entrepreneurs wonder what they need to watch out for when choosing a name that suits their business and will appeal to clients.
In this video KVK-presenters Max en Lisanne explain in 1 minute what the rules are and how to check if the name you want is available. Important to know:
- No confusion with other businesses
- No misleading customers
- Do not use protected names or trademarks
Not sure if your name is free? Do the KVK Name Check. And read these tips.Â