Checklist: Getting started

You have just registered your company with the Netherlands Chamber of Commerce KVK. Congratulations! As a new entrepreneur, you have to arrange many things. Have you thought of everything?

There is a lot that goes into starting and running your own business. From determining your hourly rate and finding new customers, to setting up your business records and filing VAT returns. And what about your tax deductions? Find out with this handy checklist.

This checklist contains all the information you need to take the next steps for your company. For more English information, check out or watch this webinar about starting a business in the Netherlands.

1. Finding customers, retaining customers

1.1 Acquisition

Without customers there is no turnover, without turnover there is no business. Your first step is finding customers.

1.2 Networking

Networking is getting to know people, who can potentially connect you to others.

1.3 (Online) marketing and social media

As an entrepreneur, make optimal use of social media as a marketing tool.

2. Income matters

2.1 Hourly rate

You determine your hourly rate yourself. But how do you know what a good price is? What can you ask?

2.2 Money matters

2.3 Financing

If you need money for your business, find out beforehand which type of capital best suits your investment. And what is involved.

2.4 Quotation and invoice

A quotation is your offer to your customer. But how do you make it personal and clear?

3. Business records and taxes

3.1 Business records

Proper business records are important. But how can you keep those records properly?

3.2 Taxes

The Tax and Customs Administration will never be fun, but they do try to make things easier. Save time and money with these tips.

3.3 Tax benefits

4. Laws and regulations

4.1 Company name and intellectual property

A good company name is recognizable, sticks, and makes it clear what you do.

4.2 Entrepreneurial risk and pension

Doing business means taking risks, but how do you know which risks you run and how can you limit or cover risks?

If you are an entrepreneur, you do not build up a pension. Check your options and whether you are obliged to pay into a pension fund.

4.3 Part-time business

4.4 Privacy

4.5 Fraud

Be alert, take measures, and make sure that your company and your website are protected against cybercriminals.

4.6 Permits

Laws and regulations, you cannot escape them. But in which situations do you need a permit?

4.7 Collaborating with other entrepreneurs/freelancers