Crowdfunding platforms

Looking for a way to raise money for your business from the general public? Crowdfunding has been on the rise in the Netherlands in recent years. There are many different crowdfunding platforms. Read what to look out for when choosing a platform.

What does a crowdfunding platform do?

A crowdfunding platform is an online platform where you can apply for funding. Just like you do when you apply for funding from a bank. The platform reviews the application and indicates whether your goal fits with them. Does it fit? Then they post the project on the online platform. From then on, people can invest in your project. The crowdfunding platform helps you set up your campaign. And makes raising money easy and convenient. Often, a platform also has a network of investors who invest more often in a particular sector or type of project.

Which platform suits you?

There are many different crowdfunding platforms in the Netherlands. Each platform is slightly different. Some only offer a certain type of crowdfunding. For example, only loans or donations. Other platforms focus on special businesses (sectors) or projects.

So how do you choose the platform that suits you best? Start by looking at your own situation. Every plan is different and everyone wants to use crowdfunding for a different purpose. These general tips will help you choose.

  • Look at online overviews of crowdfunding platforms. Research which platform focuses on your sector or industry.
  • Do you see a platform that suits you? Research what conditions they set. Do you have to ask for a minimum amount and invest money yourself? Compare the terms and conditions of several platforms.
  • Read the platform's loan proposal carefully.
  • Ask entrepreneurs you know which platform they use for crowdfunding and what their experiences are with it.
  • See what other projects are on the platform. Does your project fit?
  • Pay close attention to the costs. When do you have to pay the plarform and how much? This varies between platforms.

Crowdfunding platforms must have an ECSPR license (in Dutch). This means they meet the requirements of the European crowdfunding regulation (EU) 2020/1503. The licences are issued by the Dutch Authority for the Financial Markets (AFM).

There are a few types of crowdfunding platforms that do not need a licence. For example, platforms that help raise money only through donations or sponsoring.

Help with financing

Do you want to explore other financing options? Use KVK's Financing Finder tool. You can also contact the KVK Advice Team with any questions you have. 

Find help with your financing application.